The distance between the health insurance leads and an actual sale is you. If you are insurance agent who are unable to meet your target, may be you have a negative outlook and negative approach while exploring a potential buyer. Another reason is that being lazy or shy to get in touch with the customers, and this is the most hardest part that I even encountered when I want to get in touch with my customer, I really feel scare and shy. That’s the reason why I couldn’t get success in this career.